ROADSHOW FILMS ‘BALLERINA’ MOVIE PREMIERE EVENT GRAPHICS
//Print Design + 3D Design + Finished Art

Project: Ballerina Movie Premiere – event design for Roadshow Films
Location: Hoyts Entertainment Quarter, Moore Park

Design: The theming objective was to create an 18+ like atmosphere, taking inspiration from the club scenes from the trailer and leaning into the purple wash and neon blues featured in the key art from the movie. The aim was to create wow moments of share-worthy content that was also engaging for people to view. Graphic and 3D design elements included a 10-metre wide media wall with 3D backlit lettering, DJ booth on raiser box, pop-up bar graphics, tattoo parlour area with live tattooing on the night, directional signage design and menu design.

Design & Photography: Rachel Attwater
Photography & Video: Rocket K

Credit: Managing Agency: Rockstar Productions Pty Ltd.